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Solutions

Media manager ctBannerTracker™

Successful banner campaigns must be served by reliable infrastructure and flexible software.

Our solution - ctBannerTracker™ offers:

Publishing

ctBannerTracker can deliver up to 1.000.000 impressions / day. Other systems used for campaigns in Greece loose from 5% up to 30% delivering consist to ctBannerTracker.

Targeting / Delivery Limitations

  • Client IP,
  • Client Browser,
  • Client OS,
  • Client Language,
  • Weekday,
  • Time,
  • Website / web page

Delivery capping specifications:

  • Frequency capping: impressions / user
  • Time based capping: time between impressions

Tracking

For each zone (media-host position) can roll many different banners with or without targeting. ctBannerTracker records statistics such us:

  1. Impressions / Adviews
  2. Clicks
  3. Click Thought Rate (%)
  4. Unique visitors
  5. Visitors Profile (operating system, browser type, pluggins istalled, screen resolution)
  6. Conversion Rate

Each client can monitor his campaign with access to real-time statistics via control panel. This statistics can send by email daily or weekly.


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